If you haven’t heard the announcement yet, here you go: OptinMonster has now moved from a WordPress-only plugin to a hosted platform solution.
I’ve heard more than a few people surprised by this decision, but this decision should come as no surprise to most people. After all, OptinMonster was intended to be a SaaS application in the first place but it failed miserably.
So instead, we pivoted and turned OptinMonster into a WordPress plugin. OptinMonster grew to be incredibly popular over a relatively short period of time, even with it being just a WordPress-only product. We quickly gathered tens of … [continue reading]